This spring and summer BC Dairy is partnering with local restaurants to donate to Food Banks BC. For this campaign, I themed it around sharing the love and took inspiration from "the summer of love" with a 70s vibe. I looked at older fast-food ads from the 70s but kept them closer to the brand by still using the brand fonts and colours but adding the shadow to the text and textures on all the images.
Roles:
Art Director/ Designer: Myself
Copywriter : Michael Houldsworth
CD: James Sadler
Animations: Anselmo Lourenço